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The Coca-Cola Company has signed a brand authorization agreement with Constellation Brands Inc. to launch FRESCA� Mixed, a line of full-flavored, spirit-based ready-to-drink (RTD) cocktails in...
North America offers a unique challenge to beverage companies due to its geographic isolation from other continents. In addition, the U.S. and Canada are also highly...
The Middle East represents a unique demographic for many best beverage brands, making it difficult to sell alcohol and therefore easier to sell soft drinks. This...
A brand may not be a logo and a logo may not be a brand but some logos are much more memorable than others. A logo...
Today, we will be looking at the top 10 most influential brands that have changed the landscape of the branding world over the years. Rank Brand...
Two new DASANI Sparkling flavors to hit store shelves this spring in new sleeker cans Striking a sense of balance during the day can be difficult...
First-of-its-kind Diet Coke IT’S MINE program brings vibrant packaging to store shelves in February to celebrate fans� unwavering love for the great taste of Diet Coke...
In 1986, a Coca-Cola bottler in the desert of Chile turned 70,000 empty glass bottles into a Guinness World Record. After much deliberation, Coca-Cola Embonor decided...
Company and its Bottling Partners Replenished an Estimated 94% of 2014 Sales Volume; Working To Be The First Food and Beverage Company To Replenish All The...
Implementation of 21st Century Beverage Partnership Model in U.S. Continues On Track to Refranchise Half of Company-Owned U.S. Bottler-Delivered Volume by the End of 2017 ATLANTA �...
